Applying Moonshot Thinking is not easy, since not all companies can assume such high risks or not all are willing to do so. Even so, we have some examples of brands that have managed to apply this peculiar marketing plan : Google – The company Google set out to create a self-driving vehicle. Waymo, which is the name of this peculiar car, thanks to a series of sensors and software, managed to become fully autonomous and travel a few miles without a driver. Impossible Foods – A company that set out to create a fully sustainable, animal-friendly diet. His idea was to create meat, fish and dairy products from plants, which would allow people to continue consuming their favorite products in a respectful way and without mistreating animals.
Archinaut is a technological
project whose objective is to achieve a technology capable Saudi Bulk SMS of building and assembling large-scale structures in space. In the space world there are more examples, such as Blue Origin by Jeff Bezos, Virgin Galactic or SpaceX, since it is an area in which there is still much to discover and much to innovate. Applying Moonshoot Thinking is not easy, especially when you do not have sufficient financial resources or access to the most advanced technology. Even so, this type of philosophy can be applied in any company, since it is about setting a big goal and, little by little, trying to reach it through small achievements.
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To create an effective Marketing Plan DAVID THOMAS CEO and co-founder of Cyberclick. He has more than 20 years of experience in the online world. He is an engineer and Mailing Data Pro completed an Entrepreneurship program at MIT, Massachusetts Institute of Technology. In 2012 he was named one of the 20 most influential entrepreneurs in Spain under 40, according to Global Entrepreneurship Week 2012 and IESE. He is the author of “The Happiest Company in the World” and “Diary of a Millennial.” CEO and co-founder of Cyberclick. David Tomas has more than 20 years of experience in the online world. He is an engineer and completed an Entrepreneurship program at MIT, Massachusetts Institute of Technology.