It is also important to recognize that Google places a high emphasis on YouTube content in search engine results.
Not a far stretch, considering the search engine giant owns the major video content platform.
By ensuring your videos are optimized with proper keywords, titles, and descriptions, you can help them rank higher on search engines outside of YouTube, too.
SEARCH ENGINE OPTIMIZATION
What is a YouTube Keyword?
A YouTube keyword is essentially the same as any other keyword.
It’s a single word or phrase that explains what a particular video is going to be about.
SEARCH ENGINE OPTIMIZATION
How you use these tools varies by the one you’ve chosen, but the main point to remember is that you’re looking for words and phrases that closely relate to the topic your video covers.
Find those that have a high average number call lists of views or subscribers to narrow down your list to five or ten.
What are the 10 Best YouTube Keyword Tools?
Finding the best YouTube keywords starts by knowing what tools are out there to make the process easier. Here are a few to consider trying out to make your research process easier.
1. YouTube Analytics
YouTube Analytics
The first place to start when it comes to figuring out search intent is YouTube Analytics.
Google Ads Keyword Planner
But remember when we mentioned that there’s quite a bit of crossover from general Google search and the video platform?
By making sure there are enough people searching for your keywords, you can aim to create videos that will show up in general search, which still Mailing Data Pro equates to a broader audience and more views.
Plus, it’s free to use, which is great if you’re just starting out or on a strict budget.
This means you can type in a search string and find out what other phrases are related to that topic.
Likewise, you can view any channel on YouTube to analyze its content.
It’s a great two-for-one approach to choosing the right keywords for your content.
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